“You can’t become what you can’t accurately see.”
Professor Sarah Lewis, Harvard University
This work is a protest. It flies in the face of today’s polarised politics. There is no ‘us’ and ‘them’. There is only us. The detailed contrasts between a variety of individuals highlight each persons specific self as well as revealing those elements of life we share as a community of human beings.
With nineteen known ethnic groups coexisting in Cardiff, this diverse city has been the inspiration for my work. However, the intention of the project is to act as a microcosm of youth culture across the UK. The carefully considered and specific styles of shooting are applied to the making of each of these pictures with the aim of creating a sense of this wider reality.
As a white man, I see representations of myself in every area of visual culture. In trying to represent individuals who are different to myself, an opportunity is created for a collaborative voice to
be heard and disparate stories to be told. The placing of the work within a fashion context, as well as a political one, enables it to also speak to the notorious lack of diversity within this industry.
These photographs celebrate our individuality as people with the aim of bringing us together.